About Us

The Potter Group was formed over twenty years ago as an independent insurance agency representing various insurance companies. The Potter Group's marketing territory has expanded into many states, offering insurance producers opportunities to grow their agencies. The owners of The Potter Group are insurance agents with over thirty years of experience helping customers and producers alike. No strangers to selling, the owners know what is needed to grow an agency, especially in an ever changing insurance environment.

Working with The Potter Group, the insurance professional can expand their marketing efforts by including additional insurance products offered through excellent insurance companies. With a strong portfolio of insurance products, The Potter Group is well positioned to assist the insurance producer to expand their selling opportunities.

While other groups offer mainly small commercial lines, the vision of The Potter Group is to offer personal, commercial and specialty products that are essential to any agency's growth and continued existence. Many of our affiliates are able to offer their clients a full portfolio of products without the demands of meeting company production commitments.

The unique character of the Potter staff along with the professionalism the organization offers is one of the main ingredients that differentiates Potter from others. With a solid staff of competent underwriters who know how to market business, our affiliates continue to succeed.

In today's competitive marketplace with larger local agents gaining market share, financial institutions entering the insurance business and with ever increasing production demands from insurance carriers, we are committed to helping our affiliates remain independent.

The Potter Group is an agency that believes in providing quality products and services while subscribing to the highest professional standards. That's "The Potter Advantage".

Copyright© The Potter Group, Inc. l 3085 Southwestern Blvd., Ste. 201 | Orchard Park, NY 14127
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